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ABOUT ME
Empathy
Through my career in customer service management, I have learned that empathy is at the core of the user experience. It was my role to become the voice and champion of the customer within the company. I was privy to a lot of customer feedback which included their pain points, what they loved, and when new programs and initiatives were proposed it was my job to put myself in the shoes of our users and analyze customer data to anticipate what pain points they would have and suggest changes that would align with the company's goals as well as improve the user experience. This gives me a unique and valuable perspective in UX.
Curiosity
I believe curiosity in UX design can lead to impressive digital designs. My curiosity leads me to dig deeper to identify relevant and impactful user pain points in complex and ambiguous situations and then find innovative solutions. I am continuously listening, learning, and asking questions in order to acquire new skills and to stay on top of current trends and new innovations.
User Research
With a degree in Psychology, user research comes second nature to me. I am able to plan, conduct, and analyze findings with a variety of research methods including user interviews, focus groups, surveys, usability tests, and more. My knowledge of the scientific method also allows me to interpret these findings and draw insights to apply them in human centered designs.
Ideation & Prototyping
I use my natural curiosity and empathy as well as the insights pulled from research to generate ideas and then explore those ideas through wireframing and prototyping. I am proficient in prototyping with Figma, I have completed many self-led case studies as well as freelance projects, where I was tasked with designing home pages, account pages and forms, as well as assisting with creating design systems.